Get fast feedback from customers with brief messaging that will guide them back to your platform so they can connect with your brand quickly.
Text message marketing is much simpler — text a sentence for an easy answer, give a discount, or have customers enter a prize draw.
Customer expectations are higher than ever before. The conventional email newsletter has been replaced by customers wanting personalized content and useful experiences.
Now it’s time to start creating interactive content with MiLynk.
The world of interactive content rules personalization
Personalize your content to the next level. Customers expect brands to connect with them directly, and the power of marketing continues to expand over the years.
Entertain customers and get them curious about your brand by using validated psychological concepts to inspire interaction. Interactive material is ideal for increasing excitement by building suspense. Experiences that involve effort to reveal part of the messaging message are more likely to be transformed than conventional text or image-based ads.
Interactive content is rated as more engaging than static content. Our brains processes images 60,000x quicker than text.
Customers want to have fun. Don’t bore them with long text or plain posts. According to a Webdam survey, during an average visit, only about 20% of people actually read the material. And of those who read, they only skim through just about 28% of the material until they bounce.
Customers are eager for their favorite brands to thrill them with cutting-edge immersive content, whether they want to be educated or entertained. 91% of B2B buyers choose to access interactive and visual content. Well-designed visuals motivates people to read content by 80%. In fact, if you put images along with your instructions, people will follow much better at 323%.
Interactive content allows the user to participate to get the full message, becoming part of the marketing campaign, which will improve brand loyalty interaction and emotions. But why does immersive content but easily convert? Interactive content is delivering 2x more clicks than passive content.
Why’s personalization so important?
A personalized marketing campaign helps the customer to know like they are creating a mutual partnership with the brand. This increases the sense of trust and brand awareness. 69% of respondents said they were more likely to shop from a brand that personalizes the customer experience.
Still not convinced that personalization and interactive content is the way to succeed with your next email campaign? Just read these real responses from survey participants about why they’re more motivated to open and engage with personalized, interactive emails:
Not sure that personalization and interactive content is the way to make a success of your text message marketing campaign? Here are more reasons that customers can engage your brand:
- Customers love interactive websites and messages. The business truly invests in their customers, their products, and customer opinions.
- Make your brand memorable.
- Customers love messages that POP! Having something interactive engages them more and holds their attention.
Customers want interactive content above everything else
If people hear information, they will remember about 10% of what they heard three days later. Use an image with that information and 65% of the same details is recalled three days after the related picture of that detail and clients. Images and video are so powerful to drive conversions and create brand awareness.
When advertisers provide immersive, engaging content, the customers will demand for more picture and video content. Interactive content is preferable compared to all other content.
Interactive content does the job, whether you want to connect with your audience on a deeper level or drive more conversions to your product or service.
Industries We Work With:
Consumer Brands
Build Brand Loyalty with MiLynk
Cpm with your customers and engage them with your brand at any time and place. With MiLynk, you can use text messages to learn more about your customers, advertise upcoming activities, and begin a dialogue about your company. Whether you want to promote mobile ads, collect input from users or target buyers based on location, MiLynk provides resources and knowledge to help you involve users on the device they use most to achieve meaningful results.
Commercial Services
Improve and Streamline Your Communications Strategy
Engage with customers in the most sensitive way possible. The MiLynk platform can help you meet consumers with the right message at the right moment.
Real Estate Professionals
Get important material and information for a real estate sale via text messaging. The app-like interface offers quick access to essential information, alerts, tools, and real estate brokerage listings. As an additional incentive, realtors are receiving branded ads from social media to advertise their latest achievements and listings in real estate.
Retail and Ecommerce
In today’s retail world, text messaging is the way to go. Bring together all your mobile, digital and traditional marketing customer experiences into the MiLynk platform. Every human has a mobile device and spends most of their waking day immersed in it.
Oversee recurring high-value interactions directly with your customers. Mobile messaging is a boon for retail success.
Restaurants and Fast Casual
Engage with customers and drive them into your store.
The MiLynk platforms helps restaurants to deliver highly customized deals to customers based on customer tastes and main data points, such as the closest store location. Whether you’re trying to encourage time-sensitive sales, boost store traffic, promote new menu items, or collect customer data, MiLynk delivers the resources and insights that restaurants use to turn one-time customers to life-long patrons.
Media and Entertainment
Engage Your Audience with MiLynk
Mobile campaigns are the most effective way to interact with your audience during a live event or show.
With MiLynk, you can reach viewers and listeners anywhere and communicate with them instantly. Text messaging offers a simple, accessible way for anyone to respond to your calls to action. Whether you want to send reminders for upcoming shows, receive real-time feedback on live events, or poll your audience, MiLynk has the tools and expertise to help you engage your audience and see immediate responses and results.
Government and Public Services
Make an Impact on Your Community with Text Messaging
With MiLynk, you can send text messages to help connect underserved communities with critical services, arrange appointments and send alerts in real time, and keep people updated about local news. Text messaging is the most used mode of contact through all age groups. MiLynk has the tools and experience to help you share valuable knowledge effectively.
Community Engagement through Text Messaging
Our policy and public service solutions are designed to help you access critical information in a timely and efficient way. Learn how text messages can be used to submit appointment updates, support public health and safety, and provide real-time transit information.
Voter Registration
Use text messages to encourage people to register and go to the polls on election day. MiLynk makes it easy to meet more voters and to motivate them to vote at their local polling stations.
- Educate people about current issues and voting laws
- Assist individuals through the voter registration process
- Direct voters to their assigned polling station on election days
Locators & Information Lookup
- Connect people with local resources and any other relevant information accessible to the public
- Inform people of their closest doctor, polling station, or community health center
- Allow people to access information in real time by text message
Educational Institutions & Schools
Text messaging for schools keeps everyone updated and responsive from preschool to college. MiLynk provides a simple interface which requires no technology or design experience.
MiLynk offers teachers or administrators to text parents and guardians on class pictures, field trips, drills and more! Anyone with administrative access can build surveys and polls very quickly. Text out your question and watch the answers come in — from organizing conferences to choosing a Homecoming theme.
Nonprofit Organizations and Causes
Engage Supporters and Raise Awareness with Text Messaging
Keep in contact with your supporters and inspire them to take action. With MiLynk, you can send insightful text messages, direct phone calls, and set up mobile fundraiser projects to educate your followers and accomplish your goals.
If you’re growing your base of supporters or empowering your followers, MiLynk has the resources and experience to help you connect your smartphone users and achieve amazing results.
Advocacy
Text messaging is the fastest way to rally thousands of supporters to make phone calls. At a moment’s notice, set up and launch a call-in program.
- Connect voters with their state or federal representatives
- Inform supporters of key talk points before connecting them to representatives over the phone
- Track calls in real time and measure your impact right away
Fundraising
Text messaging is a powerful way to connect with your supporters and raise more money.
- Start a text-to-give campaign
- Reminder followers to donate
- Promote your campaign at live events
- Direct supporters to online web forms
